Heather Birks has been the executive director of the Broadcast Education Association (BEA), a media education association, since June 2006. She has created and developed strategic alliances with corporate and academic organizations and worked with BEA's board to revitalize the association's annual convention, marketing and membership benefit efforts. Heather created a new format for BEA's annual convention to include focused workshops on production, documentary, scriptwriting, assessment and research. She developed a series of academic and industry relationships to help educators promote research and get tools, techniques and contacts needed to teach future media professionals. Heather came to BEA after working for over 10 years at the National Association of Broadcasters (NAB), where she worked in the Government Relations department, did membership and event planning for the Television department and finally worked at the NAB Education Foundation (NABEF). In the six years she worked at NABEF, she helped build, manage and produce the Service to America Awards and helped launch and run the Broadcast Leadership Training program, a 10-month executive MBA-style program for broadcasters interested in learning the art of assessing, acquiring and running successful radio and television stations. She graduate from Clark University with a degree in comparative politics and is the mother of two teenage boys.
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